Privacy Policy


This policy (together with our end-user licence agreement as set out at www.toot.co/useragreement (EULA) and any additional terms of use incorporated by reference into the EULA, together our Terms of Use) applies to your use of:

  1. Toot mobile application software (App) hosted on servers (App Site), once you have downloaded or streamed a copy of the App onto your mobile telephone (Device).
  2. Any service accessible through the App (Service) available on the App Site or other sites of ours (Services Sites).

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. This App is not intended for users under the age of the legal minimum driving age applicable to the country where the App is being used and we do not knowingly collect data relating to children. Please read the following carefully to understand our practices regarding your personal data and how we will treat it.



Fonotech Ltd is the controller and is responsible for your personal data (collectively referred to as, “we”, “us” or “our” in this policy).

We have appointed a data protection officer. If you have any questions about this privacy policy, please contact them using the details set out below.


Contact details

Our full details are:


  1. Full name of legal entity: Fonotech Limited
  2. Email address:  support@toot.co
  3. Postal address: Oriel House, 2-8 Oriel Road, Bootle, Merseyside L20 7EP

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues or other competent supervisory authority of an EU member state if the App is downloaded outside the UK.


Changes to the privacy policy and your duty to inform us of changes

We keep our privacy policy under regular review.


This version of the Privacy Policy was last updated on 21 April 2020. It may change and if it does, these changes will be posted on this page and, where appropriate, notified to you. The new policy may be displayed on-screen and you may be required to read and accept the changes to continue your use of the App or the Services.


It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during our relationship with you.


Third party links

Our Sites may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. Please note that these websites and any services that may be accessible through them have their own privacy policies and that we do not accept any responsibility or liability for these policies or for any personal data that may be collected through these websites or services, such as Contact and Location Data. Please check these policies before you submit any personal data to these websites or use these services.



We may collect, use, store and transfer different kinds of personal data about you as follows:


  1. Identity Data: first name, last name, maiden name, username or similar identifier, marital status, title, date of birth, gender.
  2. Device Data: includes the type of mobile device you use, a unique device identifier (for example, your Device’s IMEI number, the MAC address of the Device’s wireless network interface used by the Device), your mobile operating system, the type of mobile browser you use, mobile network information.
  3. Profile Data: includes your username and password, your interests, preferences, feedback and survey responses.
  4. Usage Data: includes details of your use of any of our Apps or your visits to any of Our Sites including, but not limited to, statistics on page views, traffic to and from the App, time, date, phone sensor data, phone state, application power and other information derived by collected usage data.
  5. Marketing and Communications Data: includes your preferences in receiving marketing from us and our third parties and your communication preferences, and advertising data.
  6. Location Data: includes your current location disclosed by GPS technology.


We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.



We will collect and process the following data about you:


  1. Information you give us. This is information (including Identity, Contact, Financial, and Marketing and Communications Data) you consent to giving us about you by filling in forms on the App Site and the Services Sites (together Our Sites), or by corresponding with us (for example, by email or chat). It includes information you provide when you register to use the App Site, download or register an App, subscribe to any of our Services, search for an App or Service, make an in-App purchase, enter a competition, promotion or survey and when you report a problem with an App, our Services, or any of Our Sites. If you contact us, we will keep a record of that correspondence.
  2. Information we collect about you and your device. Each time you visit one of Our Sites or use our App we will automatically collect personal data including Device, Content and Usage Data.
  3. Location Data. We also use GPS technology to determine your current location. Our Service requires your personal data for the Service/App to work.  You will be asked to consent to your data being used for this purpose. You can withdraw your consent at any time by disabling Location Data in your settings by contacting us however to do so will prevent the App and Services from functioning
  4. Information we receive from other sources including third parties and publicly available sources. We will receive personal data about you from various third parties and public sources as set out below
  5. Identity and Contact Data from publicly available sources such as Companies House and the electoral register based inside the EU; and



We will only use your personal data when the regulations allow us to do so. Most commonly we will use your personal data in the following circumstances:


  1. Where you have consented before the processing.
  2. Where we need to perform a contract we are about to enter or have entered with you.
  3. Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  4. Where we need to comply with a legal or regulatory obligation.


We will only send you direct marketing communications by email or text if we have your consent. You have the right to withdraw that consent at any time by contacting us.






Type of data


Lawful basis for processing


To install the App and register you as a new App user






Your consent


To manage our relationship with you including notifying you of changes to the App or any Services





Marketing and Communications


Your consent

Performance of a contract with you

Necessary for our legitimate interests (to keep records updated and to analyse how customers use our products/ Services)

Necessary to comply with legal obligations (to inform you of any changes to our terms and conditions)


To enable you to participate in a leader board or complete a survey






Marketing and Communications


Your consent

Performance of a contract with you

Necessary for our legitimate interests (to analyse how customers use our products/Services and to develop them and grow our business)


To administer and protect our business and this App including troubleshooting, data analysis and system testing






Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security)


To deliver content and advertisements to you

To make recommendations to you about goods or services which may interest you

To measure and analyse the effectiveness of the advertising we serve you

To monitor trends so we can improve the App







Marketing and Communications




Necessary for our legitimate interests (to develop our products/Services and grow our business)





When you consent to providing us with your personal data, you are also providing your consent to share your personal data with the third parties set out below for the purposes set out in the table above:


  1. Internal Third Parties as set out in the Glossary.
  2. External Third Parties as set out in the Glossary.
  3. Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.
  4. Other users will view your name and position on the leader board.



We do not generally transfer your personal data outside the European Economic Area (EEA).


However, if we do transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:


  1. We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission.
  2. Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.
  3. Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US.




All information you provide to us is stored on our secure servers. Where we have given you (or where you have chosen) a password that enables you to access certain parts of Our Sites, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Once we have received your information, we will use strict procedures and security features to try to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way.  We use the latest technologies to ensure the security of the data. The transmission and exchange of information is carried out at your own risk.  We cannot guarantee the security of any information that you transmit to us or receive from us.


We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator when we are legally required to do so.




There are a number of deletion options available to you  which will determine how long we retain your data for. These are detailed below: 


  • Deleting the App – Selecting this option will remove the App from your device. As the App will no longer be active, no further journeys will be recorded. Your user account and historical data will still be retained on the Toot database as your account has not yet been deleted.


  • Delete my account – You can select this option by accessing the Toot user settings of the App. Selecting this option will delete your account and remove you as a user from the leader board and no further journeys will be recorded by using the App. Toot will still keep historical data on the Toot database but your personal data may be deleted after 2 years. Should you wish to use the Toot App in the future you would need to re-register and complete the login and onboarding process as required for a new user.


  • Delete my data – You may also request Toot to remove your data from the Toot database. Please see Your Legal Rights below for further information.


In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.




Under certain circumstances you have the following rights under data protection laws in relation to your personal data:


  1. Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  2. Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
  3. Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
  4. Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
  5. Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:
  • if you want us to establish the data’s accuracy;
  • where our use of the data is unlawful but you do not want us to erase it;
  • where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; oryou have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
  1. Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
  2. Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

You also have the right to ask us not to continue to process your personal data for marketing purposes.


You can exercise any of these rights at any time by contacting us at support@toot.co.



Lawful Basis Consent means processing your personal data where you have signified your agreement by a statement or clear opt-in to processing for a specific purpose. Consent will only be valid if it is a freely given, specific, informed and unambiguous indication of what you want. You can withdraw your consent at any time by contacting us.


Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.


Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.


Comply with a legal obligation means processing your personal data where it is necessary for compliance with a legal obligation that we are subject to.


Internal Third Parties means other companies in the Fonotech Group and who are based in the UK. 


External Third Parties means

(a) Service providers acting as processors who provide IT, system administration and internet services, market research organisation, third parties to whom you expressly ask us to send or consent to us sending your personal information;

(b) Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services; and

(c) HM Revenue and Customs, regulators and other authorities based in the UK who require reporting of processing activities in certain circumstances.